Google Search

With the year coming to close in a matter of weeks, it’s time for recaps. Following YouTube Rewind, Google today released the annual Year in Search video and 2019’s theme is heroes.
When getting a package tracking number, most people today just Google it, as the search engine has long been able to direct users to the correct shipping carrier’s site. Google Search package tracking could soon be directly integrated.
Google frequently updates and tweaks Search algorithms to improve the accuracy of results. The latest change is focused on improving Google’s local search results by leveraging an AI-based system known as neural matching.
Yesterday, annual fan voting for The Game Awards — a popular celebration of video game creatives and Esports personalities — opened. Google has partnered with the event to bring voting functionality to Google Search.
These days, most people just turn to Google Search for definitions and other word-related queries. Google is now adding an experimental pronunciation feature, while definitions and translations are gaining images when contextually relevant.
Sometimes when you start searching for something on Google, you’ll find yourself searching for a few other things soon after. To help you quickly move on to your next query, Google Search on the desktop is testing a “Clear” button in the search box.
One of the better things about Google Search is the extra information it can tell you without having to click on a specific search result, including a quick rundown of the weather for any given area. On Google Search for mobile web, the weather card has been updated with the latest Material Theme stylings and a more detailed forecast.
Google today announced what it considers to be “one of the biggest leaps forward in the history of Search.” By applying a neural network-based technique known as BERT, the search engine will get better at understanding questions that are asked in a natural, everyday manner.
The Material Theme rolled out to Google Search on the web in bits and pieces over the past year. Google.com today is A/B testing a visually notable homepage revamp that also separates and highlights voice search.
“How Google Search works” is a perennially asked question, with the query increasingly asked in political contexts. The company has taken steps to publicize and be more transparent in recent years, including a Search Liaison, with the latest being an updated video explainer.
While many pre-orderers received shipments earlier this week, the Pixel 4 and Pixel 4 XL officially launches today. Google is marking this occasion by highlighting the hardware on the Search homepage.
One of early Google’s most ambitious projects was to scan the world’s books and make them available online. The project ran into a number of copyright issues, but still exists as Search’s book lookup functionality. Today, the service is getting redesigned with the Google Material Theme.
Back in May, Google revamped mobile Search results by adding site favicons to each listing. The company is now A/B testing a similar redesign for the Google Search results page on desktop web that also removes URLs.
In recent years, video has become an increasingly important format in Google Search. To help webmasters better optimize performance, the Search Console is adding and expanding two new reports related to video.
The Google app has long had a built-in bookmarking feature to save links, images, and places found through Search. An update is rolling out today on Android that redesigns the interface, and prominently elevates it to the bottom bar.
Google in recent years has worked to better communicate the inner workings of Search. The company this year announced a series of Webmaster Conferences around the world, and one is now coming to Mountain View this November.
Last September, Google Search marked its 20th anniversary and the company laid out plans for the engine’s future. Besides bringing Discover to the web and making Lens available in Images, Google discussed “dynamic organization” for Search results. This feature is now making its way to the desktop web via a subtopics sidebar.
Last week, Google Fi launched a new Unlimited plan that includes both data and international calling. The new MVNO offering is now being promoted on the Google homepage in the U.S.
Last week, we spotted the Google app adding an Android homescreen shortcut to the built-in dictionary tool. The search engine is now tweaking the layout of definition cards by making synonyms more prominent.
The classic show Friends is celebrating its 25th anniversary this year with TV marathons and more celebrating the show’s run. Now, Google is joining in on the fun with half a dozen new easter eggs in search that are sure to be fun for fans of Friends.
Google Search has a number of built-in tools, especially on Android. Defining words is a common task for the engine, and the Android client now has a direct Google Dictionary shortcut.
As seen with podcasts, Google in recent years has been working to make Search be more than just for text results. Video has long been surfaced in the search engine, but Google will now mark YouTube “key moments” for fast scrubbing and watching.
One type of rich Search result that appears as one of Google’s 10 blue links includes “scores and/or stars.” Star ratings provide a convenient, inline experience in Google Search when looking for products and services, with the company making “algorithmic updates” today.