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New appearance option in Google Meet adds convincing makeup filters

As filters in video call platforms go, Google Meet is taking a more subtle and convenient approach with AI-powered makeup options.

Google announced that a new makeup option will be available in the appearance tab in the mobile app and web client. The option will offer 12 styles, ranging from intense and dark to light and minimal. The new feature operates much like a deepfake since it uses Google’s AI models to alter the appearance of the user’s face – it’s just a little less scary.

In a demo video, one of Google’s Product Managers shows off one style. The impressive part is the filter’s seamless appearance. Hovering a coffee mug in front of your face or covering it partially with your hands doesn’t seem to phase the modifier.

Makeup options appear in the Appearance tab under the existing touch-up options launched in 2023. Since then, Google has extended those options to Google Meet on web. Both web and mobile users can use the portrait lighting options in that tab, which does some heavy, but convincing, lifting.

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This comes as Google recently added Gemini to Meet for Workspace customers. The feature allows users to get summaries of ongoing discussions and catch up if part of the meeting was missed. The feature uses captions recorded through the Take Notes for Me feature.

The new makeup option will similarly be available, though it’ll be off by default. Google notes the feature will gradually roll out to Google Workspace and Google One members.

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